Updated: Sep 24, 2020
PDS Saddles, the range of dressage saddles created in conjunction with Carl Hester MBE, is delighted to announce their sponsorship of the British Dressage Elementary Freestyle Winter Championships. Combinations are busily qualifying for the Winter Regionals in early 2021, which act as semi-finals for a coveted place at the NAF Five Star Winter Championships next April.
While 2020 has been a year of uncertainty for many brands, including PDS, who are a family run business, they have decided to concentrate on targeting the home dressage market of their leading UK rider and collaborator Carl Hester. Their support of the PDS Saddles Elementary Freestyle Championship is designed to consolidate their new marketing campaign in the UK, building awareness of their relationship with Carl together with the quality, fit and comfort of the saddles.
Carl Hester commented “It is great to see PDS sponsor this very popular British Dressage Championship. I have helped them develop this range of saddles over the past six years and we now have a range that will suit any shape of rider or horse combination. I encourage riders to try one; they give the horse freedom of movement, are totally adjustable so can be altered to fit on site – and their price is very competitive. Good luck to all those who are qualifying for the 2021 PDS Elementary Freestyle Winter Championships.”
PDS owners, the Ruiz Diaz family, who are based in Argentina, are delighted to be working with British Dressage; “We are happy to have been given the opportunity by British Dressage to reach out to the UK dressage riders. We are confident that our range of saddles, created with Carl, is the best option for any horse and rider. We look forward to a great relationship with the BD team and the UK dressage market.”
BD Chief Executive Jason Brautigam added; “We are delighted to welcome PDS Saddles as title sponsors for this popular series and championship class, which always provides an inspiring mix of horse and riders of all stages of their competition career. To have a brand of this calibre supporting combinations at Elementary Freestyle is a great privilege – and reflects the quality of the competition itself. Thank you to the Ruiz Diaz family for their support for British Dressage in these challenging times, we look forward to building a long association with PDS Saddles and making their sponsorship a resounding success.”
PDS Saddles are available in the UK through a number of exclusive approved fitters/retailers